SEGMENTS COUNTS THROUGH 04/30/2010
35,792   TOTAL UNIVERSE / BASE RATE $185.00 /M
35,792   SUBSCRIBERS $185.00 /M
34,182   PHONES $100.00 /M
19,093   EMAIL ADDRESSES* $325.00 /M
34,182   NON-FINANCIAL OFFERS + $135.00 /M
DESCRIPTION

VIEW US BANKER EMAIL LIST DATACARD 

 

Published by SourceMedia.

 

The Source for Financial Decision-Makers through every media channel...postal, email, and telemarketing...is SourceMedia.

 

US Banker helps senior-level executives chart the future of financial services.

 

The circulation of US Banker, a magazine that provides comprehensive coverage of all segments of the banking industry, is one of the largest of any banking magazine in the world. US BANKER boasts the largest number of senior executives among competitive banking publications. Additionally, US Banker, is personally requested by 100% of the total circulation.

 

The readers of US Banker are decision-making leaders who determine and plan the future of the industry. Through a qualification process, these leaders request to subscribe to US Banker in order to get the news and information that helps them make key decisions. Editorial coverage includes: Asset management, community banking, corporate & institutional banking, customer acquisition & retention strategies, debit & credit cards, marketing, branding & advertising, mortgage, mergers & acquisitions, regulation & policy, retail banking, risk management, small business lending & services, and technology developments.

 

Products and services that these executives plan to purchase this year include: consulting services, computer hardware and software, ATM products and services, Investment banking services, card services (credit/debit/smart), compliance solutions, E-Business services/technology/solutions and lending software.

 

Function:  
Operations/DP/MIS 3,429
Marketing 2,037
Accounting/Financial Mgmt 2,040
Commercial Lending 3,554
Mortgage Lending/Real Estate 1,296
Consumer Lending/Credit Card 782
Retail Banking/Investment Products 3,638
Investment/Portfolio Mgmt 56
Trust/Private Banking 1,073
Corp Mgmt 5,056
   
Title:  
Board of Dir. or Trustee 1,004
Chairman, Vice Chair., President, CEO, Partner, Principal & Owner 9,808
Other Management 6,199
   
Financial Instutitutions:  
Commercial Bank 28,871
S&L/Savings Bank 2,035
Credit Union 2,810
Securities/Investment/Mortgage Co. Mutual Funds/Credit Card Co. 5,519
Government & Consulting Firms 182
Other 719
   
Primary Responsibility:  
Operations/DP/MIS 3,074
IT/IS/MIS/DP 1,369
Commercial Lending 3,198
Morgage Lending/Real Estate 1,162
Marketing 1,816
Retail Banking 2,524
Corporate Management 4,469
Retail Investment Products 475
Consumer Lending/Credit Cards 428
Credit Cards 303
Accounting/Financial Mgmt 1,934
Trust/Private Banking 975
Investment/Portfolio Management 49
Human Resources 5
Other 2,984
   
Assets:  
Under 250 Million 13,773
250 Million - 499 Million 3,905
500 Million - 999 Million 3,047
1 Billion - 9.9 Billion 4,868
10 Billion - 49 Billion 2,427
Over 50 Billion 6,232
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Transmission Fee for email: $95/M Text, $115/M HTML

 

Sample Mailing Piece Required

 

Counts supplied are based on BPA Audit

ORDERING INSTRUCTIONS
  • 7,500 NAME MINIMUM ORDER $0.00 MINIMUM PAYMENT
  • NET NAME IS ALLOWED
  • PLEASE INQUIRE ABOUT EXCHANGE
  • BROKER COMMISSION 20% ON BASE
  • AGENCY COMMISSION 15% ON BASE
  • PLEASE INQUIRE ABOUT REUSE
  • TELEMARKETING IS NOT AVAILABLE
  • ** CANCELLATION ** $10/M + $50 FLAT FEE BEFORE MAIL DATE. CANCELLATION AFTER MAIL DATE REQUIRES PAYMENT IN FULL.
 
 
CONTACTS
NAME PHONE FAX EMAIL
Kevin Collopy (845) 731-2684 (845) 620-9035 kevin.collopy@eraepd.com
Frank Cipolla (845) 731-3832 (845) 620-9035 frank.cipolla@eraepd.com
= Primary contact
 
Mailing Lists powered by NextMark

 

Copyright © 2008 Edith Roman Associates. All Rights Reserved