SEGMENTS COUNTS THROUGH 08/31/2009
42,679   TOTAL UNIVERSE / BASE RATE $140.00 /M
42,679   ACTIVE SUBSCRIBERS $140.00 /M
40,478   SUBSCRIBERS W/PHONES + $60.00 /M
33,561   EMAIL ADDRESSES* $250.00 /M
   ADVERTISER RATES $112.00 /M
DESCRIPTION

Published by North American Publishing Company(NAPCO). 

 

Target Marketing is devoted to the business of profitable direct marketing. Subscribers turn to Target Marketing for insight into marketing strategies and tactics to improve their ability to sell through mail, phone, and space advertising.

 

Job Function:  
Corporate and General Management 23,091
Marketing, List & Sales Management 16,134
Creative Services/Advertising & Promo Management 3,208
Operations/Fullfillment/Contact Center Management 1,180
E-Commerce Management 381
List/Database/Circulation Management 731
   
Business:  
Catalogers, Mail Order Companies, Retailers, Wholesalers 8,621
Financial Services-Banks, Insurance Credit Cards, Investment Co. 3,687
Fundraisers-Non-Profits, Charities 1,151
High Technology(non catalog) - Computers, Software, Tele-      communications, Office Equipment 2,121
Manufacturers, Package Goods, and Other BtoB Marketers 5,860
Non Financial Service Marketers: Clubs, Associations, Educational, Government Agencies, Health Care, Membership Organizations, Personnel Svcs, Real Estate, Utilities, Communications, Tourism and Travel. 5,627
Publishers-Magazines, Books, Newsletters, Newspapers, Book & Record Clubs 5,893
Advertising/Direct Marketing Agencies, Freelance Creative and Consultants 9,210
Mailing List Professionals - List Brokers, Managers, Compilers, Owners 1,437
   
Firm's Marketing Activity:  
Catalog 7,437
Direct Mail 18,741
Telemarketing 7,449
Alternative and Electronic Media Internet 17,111
Consumer 10,980
Business-to-Business 16,471
   
Purchasing Authority:  
Insert Media 11,078
Fulfillment 10,643
Envelopes/Paper 12,681
Telemarketing/Contract Center 8,557
International Services 5,357
Printing/Lettershops 14,498
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Gender: Male 26,446, Female 13,054

 

Sample Mailing Piece Required

 

 

 

TRANSMISSION FEE: $95/M Text; $115/M HTML

 

ORDERING INSTRUCTIONS
  • 5,000 NAME MINIMUM ORDER $0.00 MINIMUM PAYMENT
  • NET NAME IS ALLOWED
  • PLEASE INQUIRE ABOUT EXCHANGE
  • BROKER COMMISSION 20% ON BASE
  • AGENCY COMMISSION 15% ON BASE
  • PLEASE INQUIRE ABOUT REUSE
  • TELEMARKETING IS AVAILABLE
  • --CANCELLATION-- $10/M + $50 FLAT FEE CANCELLATION AFTER MAIL DATE REQUIRES PAYMENT IN FULL
 
 
CONTACTS
NAME PHONE FAX EMAIL
Robert Bucchieri (845) 731-2744 (845) 620-9035 robert.bucchieri@eraepd.com
Bart Piccirillo (845) 731-2768 (845) 620-9035 bart.piccirillo@eraepd.com
Claude Marada (845) 731-2760 (845) 620-9035 Claude.Marada@eraepd.com
Wayne Nagrowski (845) 731-3854 (845) 620-9035 wayne.nagrowski@eraepd.com
= Primary contact
 
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